About Pull Up Case GmbH

PULL UP CASE is a small creative team from the innovation location Baden-Württemberg in Southern Germany. We produce and distribute presentation case systems that are tailored to your product-related requirements.

How was the idea born?

During the many years of experience in the field, the question of a more efficient collection case concept arose more and more frequently. Many problems such as the high number of collection cases, high time expenditure for product presentation and difficult transport conditions were only some of the issues that were discussed. After intensive research no suitable case solution could be found on the market - so we decided to develop our own system.
After two years of development time the time had come in October 2010 and the PULL UP SAMPLECASE was presented to the public for the first time at the optics trade fair Silmo in Paris.

So we have revolutionized the product presentation, but the travelling itself has not changed yet. We still live out of our suitcase in hotel rooms that are much too small. Nothing was therefore more obvious than to install the Pull Up technology in a travel suitcase. So in 2019 the Pull Up Suitcase was born.

Team